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The Paperless Revolution
Charmaine Fernz lists the advantages of e-ticketing
Picture
a situation, where Mr X based in Mumbai gets a call at 2 am for an impromptu
business meeting in Delhi at 7 am. The current situation - no ticket or airline
office open at that hour. Now consider a scenario, where all Mr X does is call
his travel agent who logs on to the computer, gets to the airline reservation
website, feeds in the necessary date, pays online via a credit card and gets
Mr Xs travel arrangements in place. The next morning Mr X is ready to
take off to Delhi for his meeting without going through all the paper hassles
of issuing a ticket. This is e-ticketing...the new paperless revolution.
Well, in a lay man's term, e-ticketing is the method
to document sale and track usage and account for a passengers transportation
without requiring to issue paper value documents.
The concept of e-ticketing was initially introduced
in USA by domestic carriers operating point to point flights. United Airlines
did the process of experimentation at the outset in 1984. And, it took six years
before the procedure was actually implemented. Nonetheless once implemented,
the travel industry globally saw a metamorphosis of the ticketing system. As
per a recent survey conducted by the International Air Transport Association
(IATA), the most booming market for e-ticketing has been Australia. In that
regard, nearly 95 per cent of all agent transactions are e-tickets used within
the market. This goes to show that e-ticketing is the way ahead for travel in
the future.
Indian Scenario
The concept was officially launched in India on August
8, 2003 for Tata Consultancy Services (TCS). Going by records, at present, there
are about 40-50 passengers per day who travel via e-tickets. As Lalit Sheth,
CMD, Raj Travels says, The concept of e-ticketing will catch on but over
a period of time. Even the concept of the World Wide Web (WWW) and e-mail was
initially accepted in a sceptical manner. The same goes for e-ticketing. However,
we have seen that there is a definite section of travellers who are taking advantage
of the developing technological trend.
The
corporate world could consider this change as a boon for businessmen always
on the move. However, though it may sound all hunky dory, the major challenge
that faces most Indians are the concerns of security and government regulations
prior to entering an airport especially without a ticket. According to Kiran
Yadav, manager,Industry Distribution and Financial Services (IDFS) - India,
As per government rules, the Bureau of Civil Aviation Security (BCAS)
has passed the concept of e-ticketing on March 31, 2003. The only criterion
for entering the airport now is the necessity of photo identification.
IDFS is the business unit of International Air Transport Association (IATA)
that develops industry standards, infrastructure, products and programmes that
enable airlines and agents to provide high-quality services worldwide.
Having comprehended the regulatory scenario, the only
snag lies with the embassies who will not issue visas without a ticket. Yadav
says, We have approached a few embassies and consulates and will deal
with the others. But, once this system takes off completely in India, and with
necessary clearances it will be the accepted norm. What is required at
the moment is a change of mindset towards the burgeoning technological advances.
The Revolution
Why is an e-ticket the best possible option? Says Sanjay
Rao, IDFS - India, Well, to begin with, it is a cost-effective method.
For example, in the US, if one has to book an e-ticket, on logging on they would
get approximately 800 different fares for a particular destination. This is
what is in store for India once this concept takes off. The other advantages
to a customer include much quicker and easier access, simple and hassle free
operations and finally it is more secure and economical.
There are many other questions as well that crop up.
To cite a few, can an e-ticket be refunded? Can it be reissued? What if one
loses his ticket? Well, the answers are plain and simple. An e-ticket can be
refunded via a refund settlement with an authorisation number. Secondly, an
e-ticket can also be reissued. In certain cases, it can be done for an e-ticket
as well as for a physical ticket. However, a paper ticket cannot be converted
into an e-ticket. And finally, even if a traveller loses his e-ticket, a passport
would suffice, since the airline has all necessary details in its system.
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